ML Aikon Automatic Chronograph

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ML Aikon Automatic Chronograph

Post by koimaster » October 18th 2017, 8:51am

Maurice Lacroix has quite a history, with its roots in the silk trade it was founded in 1889 as Desco von Schulthess but by 1946 the company was a representative for luxury watches including Audemars Piguet, Heuer, Eterna, and Jaeger-LeCoultre. By 1961 Desco had bought an assembly facility in the Swiss Canton of Jura and started producing private label watches for third parties, before moving to marketing watches under the brand name Maurice Lacroix in 1975.

In it’s relatively short history Maurice Lacroix has become an iconic brand. During 1990s their release of high-end “Les Mécaniques” that later became known as the “Masterpiece” line, that saw their brand elevated to the ranks of respected Swiss watch manufacture, helped by their traditional Swiss watchmaking, and let’s not forget the creation of their own movements for the “Masterpiece” line.

Fast forward to 2016 and Maurice Lacroix reinvented their iconic watch renaming it Aikon, and redesigning it giving a sharp, modern appearance, giving it good looks that all but guaranteed it was going to be a best-seller. ... ronograph/


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