Tudor Unveils Retail Locations

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Hawk (Online)
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Re: Tudor Unveils Retail Locations

Post by Hawk » April 23rd 2023, 6:14am

Perhaps Tudor has a surprise in store for us? IME boutique brand stores are suggestive of a high range offering. Beretta stores are where 100K rifles and shotguns go to strut and Seiko stores are where 350K Credors and 60K GSs go on display.

But Tudor pulling that sort of stuff might dilute Rolex which given supply shortages might not be a bad thing. But without a high end surprise I can’t see how it would be much different from a Ball or Oris brand store which fills me with ennui.
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Re: Tudor Unveils Retail Locations

Post by 3Flushes » April 23rd 2023, 5:15pm

Hawk wrote:
April 23rd 2023, 6:14am
Perhaps Tudor has a surprise in store for us? IME boutique brand stores are suggestive of a high range offering. Beretta stores are where 100K rifles and shotguns go to strut and Seiko stores are where 350K Credors and 60K GSs go on display.

But Tudor pulling that sort of stuff might dilute Rolex which given supply shortages might not be a bad thing. But without a high end surprise I can’t see how it would be much different from a Ball or Oris brand store which fills me with ennui.
I think you're spot on — the boutiques are in decidedly upscale locales and recent Rolex-esque offerings suggest Tudor is adjusting the yute market demographic to bring in some older folks' money. The crown's investment in Tudor's independence, what with independent facilities, roll-out and marketing expenditures, and whatnot, making the enterprise too big to fizzle, I expect a brand ambassador or two from the old guard will join the marketing campaign accordingly to establish a market for some higher end offerings to come, indeed.
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Re: Tudor Unveils Retail Locations

Post by boscoe » July 12th 2023, 4:47pm

3Flushes wrote:
April 23rd 2023, 5:15pm
Hawk wrote:
April 23rd 2023, 6:14am
Perhaps Tudor has a surprise in store for us? IME boutique brand stores are suggestive of a high range offering. Beretta stores are where 100K rifles and shotguns go to strut and Seiko stores are where 350K Credors and 60K GSs go on display.

But Tudor pulling that sort of stuff might dilute Rolex which given supply shortages might not be a bad thing. But without a high end surprise I can’t see how it would be much different from a Ball or Oris brand store which fills me with ennui.
I think you're spot on — the boutiques are in decidedly upscale locales and recent Rolex-esque offerings suggest Tudor is adjusting the yute market demographic to bring in some older folks' money. The crown's investment in Tudor's independence, what with independent facilities, roll-out and marketing expenditures, and whatnot, making the enterprise too big to fizzle, I expect a brand ambassador or two from the old guard will join the marketing campaign accordingly to establish a market for some higher end offerings to come, indeed.
Yup! Won't be able to buy a Rolex for under $20G - and Tudor will fill the low end void.
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Re: Tudor Unveils Retail Locations

Post by Pete26 » August 12th 2023, 7:13pm

The Hourglass here in Brisbane opened a Tudor Boutique last Month. I am going to go in and have a look one day. It hadn't opened when I bought my Pelagos and I got a glass of tap water. In the Boutique they have an espresso machine and sparkling cold water.

The Tudor Boutique in Brisvegas is the largest in the Southern Hemisphere.
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