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About the Brand – Christopher Ward
Back in 2004, three Brits – Christopher Ward, Mike France and Peter Ellis – has a great idea: to bring Swiss watch quality to consumers at a lower cost by cutting out the middlemen and selling direct to customers over the internet. That sentence has become a stock-in-trade for every internet watch brand since, but this where the idea originated, and they continue to sell only through online channels to this day.
British Designed, Swiss Built
Although Christopher Ward is a British company, their watches are made in Switzerland. They predominantly use ETA movements (or their Sellita equivalents) but since merging with Synergies Horlogères SA in 2014 they have gradually introduced a number of watches with their own in-house calibre SH21.
https://wristwatchreview.co.uk/about-th ... opher-ward
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Every day and in every way
Now forever and ever after."