Siduna M3440 Professional

Watches from Other EU countries
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Siduna M3440 Professional

Post by koimaster » August 6th 2018, 9:05am

After covering Swedish startups Maen and Nezumi, I’ve been patiently watching the rise of other Scandinavian brands. This week we focus our eye on another as we spotlight Siduna and its first production watch: the M3440 Professional Uni-Compax Chronograph

The new piece is based upon a 1973 standard-issue military chronograph produced for the Swedish Air Force, or Svenska Flygvapnet (vintage model pictured above, via Sotheby’s). It used a case design by Ervin Piquerez SA that originated in 1968 and is commonly seen in military chronographs by Breguet, Heuer, Sinn, and most notably Lemania, among many others. It was this Lemania version, formally known by its reference number 817, which has long been connected to the Swedish military; through time it has taken on the nickname “Viggen,” after the Saab 37 Viggen fighter jet that its wearers flew. Today Siduna, a historical Swedish watch brand absent from the market for more than 60 years, has revived the public-domain design in the first watch from its modern incarnation. ... 728bd6f117


“Your heart was warm and happy

With the lilt of Irish laughter

Every day and in every way

Now forever and ever after."
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