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If you want to get a good understanding of a watch company, visiting the manufacture is really something you should try to plan. This is how you truly discover how a manufacture built its watches, defines quality, and to see what is made "in-house".
IWC was born from an industrial vision, as F.A. Jones set up his manufacture next to the river Rhine. Here, he could combine American production methods, hydro-power from the river and Swiss watchmaking skills.
IWC Schaffhausen recently opened its new, and very impressive "Manufacturing Centre". IWC Has invested heavily in building a large portfolio of movements and these new production facilities. This is key for the brand to be able to innovate and to have total control over their quality.
Join us inside the new IWC Schaffhausen "Manufacturing Centre" with CEO Christoph Grainger-Herr and Creative Director Christian Knoop, to see where these IWC watches are designed, conceived, and produced almost entirely in-house.
“Your heart was warm and happy
With the lilt of Irish laughter
Every day and in every way
Now forever and ever after."