when a retailer successfully goes digital

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koimaster (Online)
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when a retailer successfully goes digital

Post by koimaster » August 22nd 2018, 3:43pm

Danny Govberg is the heir to an illustrious family of Philadelphia watch retailers. In just a few years, the American has shaken up his business model to focus on two main areas: e-commerce and pre-owned watches. This year, the entrepreneur is targeting sales of over $200 million with his WatchBox platform. He is also expanding internationally, starting with Switzerland.

We arrive at a superb nobleman’s house on the shore of Lake Neuchâtel to be welcomed by Susanne Hurni and Patrik Hoffmann. This renowned duo from the Swiss watchmaking world are naturally associated with Ulysse Nardin, having spent several decades there. However, we will need to get used to seeing them in a new light currently better known across the Atlantic: that of the online second-hand watch sales platform WatchBox.

In the United States, Danny Govberg, who came up with the idea for and co-founded WatchBox with Tay Liam Wee and Justin Reis, is also an important watchmaking figure. He is the heir to a family of retailers based in Philadelphia since 1916, and was recently visited by Europa Star in his hometown (read his interview from last year’s special edition on the future of retail here). Govberg has a plumper address book than most in the industry - he represents the best of watchmaking in the United States, including Patek Philippe, Rolex, Audemars Piguet and Omega, as well as ultra-exclusive brands like Greubel Forsey, for which he is a key reseller.

https://www.europastar.com/time-busines ... -goes.html


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