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The book design is simple: close-up images of the watches on one page and the owners’ stories on another.
I just wanted people to dive into the richness of what the timepieces look like. We show all the history, patina and nuance of the watch, whether it’s dirt or crud or dings and scratches. It’s about the storytelling of the journey of the piece itself. Eric Ripert [the chef at Le Bernardin] has a big ding in the top left of his 1921 Vacheron Constantin. He wears that in the kitchen every day.
How did you choose your subjects?
It couldn’t just be the luxury brand groups. So I knew Atom Moore, who is this great character in the watch world, had this crazy collection of Keith Haring Swatches. But I also wanted a style icon like Ralph Lauren to represent the fashion world for me.
You also got Sylvester Stallone to discuss his Tiffany & Co. gold Rolex Submariner.
He trusted me with his story and with his watch. He just put it in a FedEx box and sent it to me. That made me very anxious when I got that watch.
Were there any brands you felt needed to be included?
For some reason, a lot of guys have Rolexes. But it didn’t matter to me what the brand was if it was a good story. There’s a blue Casio G-Shock that was on the wrist of this master indigo dyer named Kenta Watanabe. I went to his studio and he is blue up to his biceps. I asked him what the deal was with his beautiful indigo G-Shock and he says, “Oh, this used to be white.”
https://www.nytimes.com/2018/03/22/fash ... shock.html
“Your heart was warm and happy
With the lilt of Irish laughter
Every day and in every way
Now forever and ever after."